Wharton FoA Super Bowl Ad Tweet Meet 2012

 

Welcome! The Tweet Meet features a select panel of experts and pundits invited by co-hosts Catharine Findiesen Hays, Founding Director of the Wharton Future of Advertising Program and Scott Goodson, CEO of StrawberryFrog, including Wharton marketing faculty, FoA Global Advisory Board members, advertising and media executives, students and journalists. Click here to view our panel.

02/06/12 Update: Thank you to all those who voted. Our tweeters voted when they saw an ad that grabbed their attention and here's what we learned from their weighing in.

Overall: Chrysler 4.4 followed by Doritos Baby, 3.9
Word of Mouth: Chrysler 4.7 followed by Acura Transactions 4.6
Creative Excellence: Chrysler 4.5 followed by Kia 4.3
Business Impact: Chrysler 4.3 followed by Doritos Baby 3.9
Social Impact: Chrysler 4.3 followed by GE 4.1

Ads are rated from 1 - 5 (5=best). Click here for more info on the rating scale.

Panelists

Click here to read some of the color commentary tweeted by our panelists and #whartonfoa tweeters throughout the game.

Keep the conversation going here #whartonfoa

Tweets from the Wharton FoA Team

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